Numbers with provenance.
Every data point we publish includes its methodology. We prefer to under-claim rather than over-report.
About SMG
A decade-plus focused on Caribbean media.
We are not a global network with a Caribbean desk. We are a Caribbean operation that grew into regional expertise. Every principal has lived and worked in-market.
Closer to every market.
We aim to work with local teams and trusted partners in the markets we cover, rather than treating the region as a single line on a plan.
Rigor scales down, not just up.
Smaller markets deserve the same analytical discipline as larger ones — the same measurement thinking, the same audit trail, proportioned to the brief.
Honest scope.
If a brief is outside our expertise, we'll say so. We'd rather pass on work than overreach.
Start a brief
Tell us where you're trying to go.
Describe the brand, the markets on your shortlist, and the timeline. We respond within one business day with a scoped engagement or a polite referral.